In this week's episode, we're exploring the question of whether a member's perception of value can actually be influenced by the look of the materials you give them. In other words, does brand really matter? Ross Kimbarovsky is the founder and CEO of Crowdspring, a company where you can connect with more than 220,000 freelancers to get custom logo design, web design, graphic design, product design, and more. Basically, if you need something designed, you can probably find more than enough people over at Crowdspring who can do it. Crowdspring has some significant reach, working with big companies like Amazon, LG, Starbucks, Microsoft, Barilla, Phillips, but also tens of thousands of smaller organizations like non-profits, entrepreneurs, and startups. Before founding Crowdspring, Ross practiced law for 13 years as a successful trial attorney. But before you start thinking that he's all "no-nonsense attorney guy," some believe that Ross left law back in 2007 to start Crowdspring just so that he could wae shorts to work. Ross says that rumor is completely true.
Connect with Ross:
Website: crowdspring.com
Blog: crowdspring.com/blog
Twitter: @RossKimbarovsky & @crowdspring
LinkedIn: Ross Kimbarovsky
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ABOUT YOUR HOST
Yes, there is a “real” Joy in The Joy of Membership.
Founder & CEO Joy Duling has been working with leaders of associations, trade groups and nonprofits since 2005.
She has also walked the same journey, serving for nearly 10 years as the Executive Director of a membership-based nonprofit which she helped launch from scratch and led to annual revenues of more than $1M exclusively from membership contributions.
Joy has been widely recognized as a speaker, an online educator and a trusted advisor, twice winning the “Unsung Hero Award” from the National Association of Women Business Owners' Central Illinois Chapter. She holds a Bachelor's Degree in Psychology and a Master's Degree in Social Work with Specialization in Policy, Planning and Administration. She has extensive experience in strategic planning, team facilitation, change management, and association operations.
But beyond industry experience and education…
Joy Duling is the calm voice you want to have in the room when you, your team, or your board is overwhelmed by ideas and options.
She's a trusted resource at the other end of an email or phone call who knows the answer, or can find the answer, when it's not clear what to do next in your approach.
She's a planner of systems and driver of progress that helps your organization achieve stretch goals.
She's a gifted facilitator of conversation, collaboration and constructive growth.
And she's approachable and results-oriented, which makes it easy to shake loose of the old and start fresh on the new.