The Joy of Membership Podcast
Most membership organizations -want- to be using best practices for membership growth and member care... but best practices are often easier said than done.There are practical realities that get in the way… too little time, not enough staff, a board that doesn't "get it", or even chapter leaders that go rogue.There’s no shortage of advice out there on best practices in membership. What WE need to talk about is how to actually make those things possible in the real world… how to be absolutely sure that growth practices are going to stick… how to make those things easier, more consistent, and even done automatically in many cases.So that’s what we talk about here, not just WHAT to do to grow membership, but HOW to actually make it all possible.If that sounds of interest, stick around. I'll be here most Tuesday mornings and welcome you to join me.
The Joy of Membership Podcast
How Many New Prospects Did You Attract in Q1?
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Joy Duling
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Season 3
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Episode 115
We're solidly into the 4th month of the year, which means there's an entire first quarter of progress in the rearview mirror. Often, the metrics that organizations look at most closely throughout the year is the number of members who have signed on or renewed. After all, these are the numbers that seem most directly connected to revenue.
Today, we're talking about a different number. How many PROSPECTS did you gain this quarter?
In this episode, we'll cover a few reasons why your organization should keep an eye on this metric.
I'll be curious to hear what you think.
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